For DTC operators

Stop leaking revenue to slow pages and thin category SEO

Slow pages and unclear category information can make it harder for shoppers to browse. I review storefront speed and category pages to identify opportunities for improvement.

Symptoms

You're here because one of these sounds familiar

  • Meta CPMs keep climbing but your site can't convert the traffic.

  • Category pages don't rank for the queries your buyers actually search.

  • Product schema, reviews, availability — none of it shows in Google.

  • Custom storefront work can be difficult to scope and coordinate.

The plays

Practical website and marketing priorities for e-commerce & dtc

  1. Priority 1

    Storefront performance rebuild

    Review storefront performance, image delivery, and page-loading behavior across devices.

  2. Priority 2

    Category & product SEO system

    Structured data, crawlable product navigation, and content templates suited to your product range.

  3. Priority 3

    Ops & retention automation

    n8n / Klaviyo / Zapier flows for returns, back-in-stock, VIP tiers — automated instead of manual VA work.

FAQ

Common questions

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